“No meat, no nonsense”, digital campaign

Client: Greenway

No Meat, No Nonsense. Not for us and certainly not for Greenway and their first ever ATL campaign. To push their brand awareness, Greenway went all in to support their presence in the biggest Belgian food retailers. We supported the TV commercial with a full blown digital campaign to create maximum awareness of these beautiful meat replacements. No asset or social channel was safe – we used and abused them all, with success.